Riyadh, August 08, 2023, The esteemed Minister of Media and Chairman of the Saudi Broadcasting Authority (SBA), Salman bin Yousef Al-Dosari, graciously presided over the momentous inauguration ceremony of the "Saudi Broadcasting Authority Training Academy" and the revolutionary Digital Audio Broadcasting (DAB+) technology. This auspicious event took place yesterday within the hallowed walls of the SBA headquarters in the vibrant city of Riyadh.
In the midst of the ceremonial proceedings, the esteemed Minister undertook the momentous task of inaugurating the SBA training academy project, graced by the esteemed presence of the erudite Governor of the Technical and Vocational Training Corporation (TVTC), Dr. Ahmed Al-Fahaid. The auspicious occasion further bore witness to the introduction of DAB+ technology, accompanied by the bestowal of the accreditation certificate upon the esteemed training academy by the Authority.
In his eloquent discourse at the ceremony, the esteemed CEO of SBA, Mohammed bin Fahd Al-Harthi, astutely acknowledged the Authority's astute observation and meticulous documentation of the transformative shifts and advancements within the Kingdom from its inception to the present day. As a prominent and influential media entity, the Authority has dutifully fulfilled its crucial role in vigilantly monitoring the remarkable strides made in accordance with the visionary Saudi Vision 2030, which has propelled substantial developmental progress.
Al-Harthi eloquently accentuated the SBA's unwavering conviction in perceiving triumph as an odyssey rather than a fixed endpoint. Furthermore, he expounded upon the organization's ceaseless commitment to advancement and ingenuity across myriad domains, harmoniously synchronizing with multifarious governmental entities while simultaneously vying with the private sector in the realms of expeditiousness, digitization, and efficacy.
In this dedication, we are presented with a stimulating and crucial challenge that beckons us to elevate the substance, refine the outcomes, and expand the horizons of our courses, encompassing every aspect of the media industry, as Al-Harthi astutely observes. The Academy's primary objective is to attain notable media objectives, establish an innovative paradigm, and foster adept practitioners on a worldwide level. It strives to cultivate a professional ethos within a realm of artistic ingenuity, fostering a heightened sense of media consciousness and an unwavering commitment to excellence. The primary objective of this institution is to offer a holistic curriculum that fosters extensive instruction and cultivates proficient individuals in various artistic realms, encompassing the realms of television and radio production, journalism, theater, cinema, digital media, and public relations.
Furthermore, the Academy aspires to provide comprehensive educational opportunities and advisory sessions facilitated by distinguished professionals in the field of media. The utilization of DAB+ technology shall undoubtedly assume a paramount position in the realm of auditory transmission, as it shall bestow upon us the privilege of indulging in sonorous manifestations of utmost excellence, thereby augmenting the holistic auditory encounter.
Furthermore, this innovative development will yield a more expansive tonal range, affording media investors the ability to engage with a myriad of radio alternatives and facilitate adherence to regulatory protocols. Simultaneously, it will extend the scope of influence by means of a multitude of radio channels.
