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  • Ahmed Saleh

ROSHN Group enhances super app capabilities with Boxo agreement

Riyadh, March 21, 2024, ROSHN Group, the flagship giga-project under the ownership of the Public Investment Fund (PIF) and renowned as Saudi Arabia's premier real estate developer, has unveiled a significant enhancement to its super application (app) through a strategic partnership with Boxo, a leading technology firm headquartered in Singapore.

The collaboration between the two entities was formalized during a signing ceremony held at ROSHN's headquarters, where they outlined a comprehensive framework for cooperation aimed at bolstering three fundamental capabilities leveraging Boxo's cutting-edge proprietary platforms, as detailed in a press release from ROSHN.

According to the announcement, ROSHN is spearheading three pivotal projects aimed at seamlessly integrating facility appointments management, an e-commerce marketplace, and mobility-as-a-service functionalities within its application. These enhancements are meticulously designed to elevate the experience for both residents and guests across ROSHN's expansive portfolio of communities and properties.

Under the agreement, Boxo's White-Label Marketplace Module will furnish inventory management services and enterprise e-commerce functionalities, while the Boxo Miniapp Platform will facilitate greater co-creation opportunities within the ROSHN App framework. This innovative approach could potentially enable eligible application developers to publish their own apps within the ROSHN ecosystem, fostering a dynamic and versatile digital environment.

Formerly known as Appboxo, Boxo is at the forefront of revolutionizing app integration, offering seamless incorporation of value-added services into existing apps through their suite of pre-built, white-label miniapps. With a mission to propel the global adoption of SuperApps, Boxo empowers existing apps to provide users with an array of services beyond their core offerings within a unified ecosystem.

ROSHN's collaboration with Boxo underscores the group's strategic utilization of partnerships to elevate standards within the Saudi real estate sector. By aligning with world-class collaborators, ROSHN demonstrates its commitment to remaining at the forefront of technological innovation. Through this initiative, ROSHN Group aims to enhance convenience for residents and vendors alike, championing its core values of opportunity and empowerment while laying the groundwork for improved quality of life and sustained economic development across its destinations.

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