Deputy Minister Visits Al-Baha Pavilion at Cityscape Global 2024 in Riyadh

Deputy Minister of Municipalities and Housing Ehab Ghazi Al-Hashani visited the Al-Baha Region Municipality pavilion at Cityscape Global 2024 in Riyadh on November 13, 2024. The visit underscores the Kingdom’s commitment to showcasing regional development and investment opportunities as part of its broader modernization efforts under Vision 2030. The deputy minister toured the pavilion, which features over 100 investment opportunities and uses innovative three-dimensional hologram technology to present the region’s heritage and future potential.

Context and Background

Cityscape Global 2024, held under the theme “The Future of Living,” is recognized as the world’s largest real-estate exhibition. Sponsored by the Ministry of Municipalities and Housing in collaboration with the Real Estate General Authority (REGA) and the Housing Program, a key component of Saudi Vision 2030, the event brings together transformative projects from across the Kingdom. The exhibition is organized by Tahaluf, a joint venture that includes the Saudi Federation for Cybersecurity, Programming, and Drones, the Events Investment Fund, and the global company Informa. It is taking place at the Riyadh Exhibition and Convention Center in Malham, north of Riyadh, and runs through November 14, marking its second edition in Saudi Arabia.

Key Details

During his visit, Deputy Minister Al-Hashani explored the Al-Baha pavilion, which creatively employs three-dimensional hologram technology to illustrate the historical legacy, thriving present, and promising future of the Al-Baha region. The pavilion highlights over 100 investment opportunities and showcases ongoing and completed projects, reflecting the region’s strategic role in Saudi Arabia’s development plans. The deputy minister’s engagement underscores the Ministry of Municipalities and Housing’s support for regional participation in global events, aligning with Vision 2030’s goal of diversifying the economy and enhancing quality of life.

Implications and Impact

Cityscape Global 2024 serves as a platform for Saudi regions like Al-Baha to attract international investors and partners, contributing to the Kingdom’s economic diversification. The use of advanced hologram technology at the pavilion demonstrates Saudi Arabia’s embrace of innovation to promote its cultural and investment assets. This approach is expected to enhance the visibility of Al-Baha and other regions, stimulating real estate development and tourism as part of the National Transformation Program.

Vision 2030 Alignment

The visit and the overall exhibition are deeply integrated with Saudi Vision 2030’s goals of economic diversification, sustainable urban development, and the enhancement of living standards. By highlighting regional investment opportunities and leveraging cutting-edge technology, the event supports the Housing Program’s objective to increase homeownership and improve the quality of life for citizens. As Cityscape Global concludes, it reinforces Saudi Arabia’s position as a global hub for real estate innovation and investment, driving the Kingdom toward a prosperous future under the leadership of the Custodian of the Two Holy Mosques and the Crown Prince.

20 Questions

Q1. Who visited the Al-Baha pavilion at Cityscape Global 2024?

A1. Deputy Minister of Municipalities and Housing Ehab Ghazi Al-Hashani visited the Al-Baha Region Municipality pavilion at Cityscape Global 2024 on November 13, 2024.

Q2. What is Cityscape Global 2024?

A2. Cityscape Global 2024 is the world’s largest real-estate exhibition, held under the theme “The Future of Living” at the Riyadh Exhibition and Convention Center in Malham, north of Riyadh.

Q3. Who sponsors Cityscape Global 2024?

A3. The exhibition is sponsored by the Ministry of Municipalities and Housing in collaboration with the Real Estate General Authority (REGA) and the Housing Program, a key component of Saudi Vision 2030.

Q4. How is Cityscape Global organized?

A4. It is organized by Tahaluf, a joint venture that includes the Saudi Federation for Cybersecurity, Programming, and Drones, the Events Investment Fund, and the global company Informa.

Q5. Where is Cityscape Global 2024 taking place?

A5. The event is taking place at the Riyadh Exhibition and Convention Center in Malham, north of Riyadh, and runs through November 14, 2024.

Q6. How many investment opportunities does the Al-Baha pavilion feature?

A6. The Al-Baha pavilion features over 100 investment opportunities and showcases both ongoing and completed projects in the region.

Q7. What technology does the Al-Baha pavilion use?

A7. The pavilion creatively utilizes three-dimensional hologram technology to present the historical legacy, thriving present, and promising future of the Al-Baha region.

Q8. Why is Cityscape Global important for Saudi Arabia?

A8. The exhibition highlights key projects aligned with Saudi Vision 2030, supporting economic diversification, regional development, and housing goals.

Q9. How does the Al-Baha pavilion support Vision 2030?

A9. By showcasing over 100 investment opportunities and using innovative technology, the pavilion promotes Al-Baha as a destination for investment, tourism, and development aligned with Vision 2030 objectives.

Q10. What is the Housing Program’s role in Vision 2030?

A10. The Housing Program is a key component of Saudi Vision 2030, aiming to increase homeownership and improve the quality of life for Saudi citizens.

Q11. What is the Real Estate General Authority (REGA)?

A11. REGA is the Saudi government authority that regulates and develops the real estate sector, ensuring transparency and supporting investment in the market.

Q12. How does Cityscape Global attract international investors?

A12. By bringing together transformative projects and regions under one roof, the exhibition provides a platform for international investors to explore opportunities in Saudi Arabia.

Q13. What is the theme of Cityscape Global 2024?

A13. The theme of Cityscape Global 2024 is “The Future of Living,” focusing on modern urban development and quality of life enhancements.

Q14. Which regions participate in Cityscape Global?

A14. Many Saudi regions participate, including Al-Baha, showcasing their unique investment opportunities and development projects.

Q15. How does hologram technology benefit the Al-Baha pavilion?

A15. The three-dimensional hologram technology creatively illustrates Al-Baha’s history and future, making the presentation engaging and memorable for visitors.

Q16. Is Cityscape Global a new event in Saudi Arabia?

A16. Cityscape Global 2024 marks the second edition of the exhibition held in the Kingdom, following a successful first event.

Q17. What does the Ministry of Municipalities and Housing do?

A17. The Ministry of Municipalities and Housing oversees urban planning, municipal services, and housing policies to support sustainable development in Saudi Arabia.

Q18. How does Al-Baha benefit from the exhibition?

A18. Al-Baha gains visibility among international investors and partners, which can attract funding for projects and boost tourism and economic growth.

Q19. What role does Tahaluf play in Cityscape Global?

A19. Tahaluf, as organizer, brings expertise from its joint venture partners to manage the event, ensuring its success and global reach.

Q20. How does Cityscape Global support the National Transformation Program?

A20. By stimulating real estate development and investment, the exhibition aligns with the National Transformation Program’s goals of economic diversification and quality of life improvements under Vision 2030.

---