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  • Sheryll Mericido

Nissan KSA chosen as exclusive partner for Red Bull Car Park Drift World Final

Nissan KSA was selected as the exclusive automobile partner of the 2022 Red Bull Car Park Drift World Final, the biggest drifting event in the area, due to its extensive and successful history in racing.

The yearly competition, which just finished at Jeddah's Corniche Circuit, strives to reinvent the drifting experience through the idea of safe driving. Nissan KSA showcased an immersive booth at the occasion that integrated the company's Japanese DNA with the automobile's famous history in an effort to honor the rich tradition of the Nissan Z sports car and its impressive evolution. The backdrop for the booth's presentation, which featured the Nissan Z's second generation, was a bustling Tokyo street.

At the widely anticipated event, which saw 24 drifters from 18 countries eagerly compete for the King of Drift title, Nissan KSA invited a number of its dependable partners and top-tier local media in Saudi Arabia. After drifting continuously with the 370Z for years, Red Bull champion and Guinness World Record holder Abdo Feghali performed in the brand-new 2023 Nissan Z.

Nissan KSA's marketing director, Ahmed Soudodi, had the following to say about the situation: "At Nissan KSA, we are constantly looking for opportunities that reaffirm our brand promise of 'innovation that excites.'" Our collaboration with the renowned Red Bull Car Park Drift, a significant occasion that expands the country's motorsports opportunities, demonstrates our commitment to the Kingdom's rich motorsport legacy and our ongoing efforts to engage the bright Saudi youth.

"Seeing the brand-new Z on the track makes us all very proud," he continued. This model, in our opinion, represents more than just a brand-new product; it also serves as a concrete representation of Nissan's continuous dedication to producing thrilling driving experiences that improve people's lives and are geared toward performance fans.

Regarding his experience driving the brand-new Z, Abdo Feghali added, "I had the privilege of testing the brand-new Z, and I loved it, especially the engine. A twin-turbo V6 engine's torque and power, as well as its smooth operation and quick reaction, are wonderful to experience. The new design of the car is quite inventive; it shares the same genetic makeup as the earlier Nissan Z models but has visible modifications and the newest technological advancements. In particular, on the Red Bull Car Park Drift track, it is better tuned for driving enjoyment with increased grip and vehicle control.

As the sole automobile partner, Nissan KSA's participation in the Red Bull Car Park Drift is consistent with the company's pursuit of excitement as it continues to push the boundaries of what is practical and dare to do what others won't.

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