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Sports Boulevard Foundation Opens First Phase with Five Destinations

Sports Boulevard Foundation Opens First Phase with Five Destinations

Riyadh, February 26, 2025 — The Board of Directors of the Sports Boulevard Foundation, chaired by HRH Crown Prince Mohammed bin Salman bin Abdulaziz Al Saud, has announced the successful opening of the first phase of the Sports Boulevard project in Riyadh. This significant milestone includes five key destinations: Wadi Hanifah, the Promenade, the intersection of Prince Mohammed bin Salman bin Abdulaziz Road and Prince Turki bin Abdulaziz Al-Awwal Road, the Princess Nourah bint Abdulrahman University internal loop, and the Sands Sports Park.

Context and Background

The Sports Boulevard project, launched on March 19, 2019, by Custodian of the Two Holy Mosques King Salman bin Abdulaziz, is a transformative urban development initiative aimed at enhancing Riyadh’s global standing. The project aligns with Saudi Arabia’s Vision 2030 by promoting physical, mental, and social well-being, fostering a vibrant community, and encouraging active lifestyles.

Key Details

The first phase spans 83 km, representing 40% of the project’s total progress. Wadi Hanifah, a 13.4 km stretch, features pedestrian pathways, cycling and equestrian trails, green spaces, and rest areas. The Promenade, spanning 4 km, offers cycling paths, green spaces, water features, and retail outlets. The Arts Tower, located at the intersection of Prince Mohammed bin Salman bin Abdulaziz Road and Prince Turki bin Abdulaziz Al-Awwal Road, is a striking installation inspired by historical electricity towers. Princess Nourah bint Abdulrahman University’s 20 km internal loop enhances accessibility, while the Sands Sports Park features cycling paths, mountain bike trails, and rehabilitated sand dunes.

Implications and Impact

The opening of these destinations marks a pivotal moment in Riyadh’s urban transformation. By offering world-class sports and recreational facilities, the Sports Boulevard project positions Riyadh as a leading global destination for residents and visitors alike. It also supports Saudi Arabia’s broader goals of economic diversification and enhanced quality of life.

Vision 2030 Alignment

The Sports Boulevard project exemplifies Saudi Arabia’s commitment to Vision 2030, driving urban renaissance, promoting healthy lifestyles, and fostering community engagement. Future phases will introduce additional facilities, further solidifying Riyadh’s status as a hub of innovation, sustainability, and cultural vibrancy.

20 Questions

Q1. What is the Sports Boulevard project?

A1. The Sports Boulevard project is a transformative urban development initiative in Riyadh aimed at enhancing the city’s global ranking and promoting active lifestyles.

Q2. Who chairs the Sports Boulevard Foundation?

A2. The Sports Boulevard Foundation is chaired by HRH Crown Prince Mohammed bin Salman bin Abdulaziz Al Saud.

Q3. When was the Sports Boulevard project launched?

A3. The project was launched on March 19, 2019, by Custodian of the Two Holy Mosques King Salman bin Abdulaziz.

Q4. What are the key destinations in the first phase?

A4. The first phase includes Wadi Hanifah, the Promenade, the intersection of Prince Mohammed bin Salman bin Abdulaziz Road and Prince Turki bin Abdulaziz Al-Awwal Road, Princess Nourah bint Abdulrahman University’s internal loop, and the Sands Sports Park.

Q5. How long is Wadi Hanifah?

A5. Wadi Hanifah spans 13.4 km, featuring pedestrian pathways, cycling and equestrian trails, green spaces, and rest areas.

Q6. What is the Promenade?

A6. The Promenade is a 4 km stretch offering cycling paths, green spaces, water features, walking trails, children’s playgrounds, and retail outlets.

Q7. What is the Arts Tower?

A7. The Arts Tower is a striking installation inspired by historical electricity towers, located at the intersection of Prince Mohammed bin Salman bin Abdulaziz Road and Prince Turki bin Abdulaziz Al-Awwal Road.

Q8. What is the significance of Princess Nourah bint Abdulrahman University’s internal loop?

A8. The 20 km internal loop enhances accessibility for students, staff, and the public, connecting university facilities seamlessly.

Q9. What is the Sands Sports Park?

A9. The Sands Sports Park features cycling paths, mountain bike trails, BMX tracks, hiking trails, equestrian trails, and rehabilitated sand dunes.

Q10. How does the Sports Boulevard project align with Vision 2030?

A10. The project promotes physical, mental, and social well-being, fosters community engagement, and supports economic diversification, aligning with Vision 2030 goals.

Q11. What is the total progress of the Sports Boulevard project?

A11. The first phase represents 40% of the project’s total progress, spanning 83 km.

Q12. What are the future plans for the Sports Boulevard project?

A12. Future phases will introduce additional sports facilities and buildings, further enhancing the visitor experience and Riyadh’s urban landscape.

Q13. What is the Cycling Bridge?

A13. The Cycling Bridge connects Wadi Hanifah to the Promenade, featuring a 1 km pedestrian path and a 771-meter cycling path for safe and sustainable mobility.

Q14. What is the Najdi Flower?

A14. The Najdi Flower is a 45 km signature cycling route for professionals located in the Sands Sports Park.

Q15. How has the Sands Sports Park rehabilitated its landscape?

A15. Over 350,000 square meters of sand dunes have been rehabilitated to enhance the natural landscape of the Sands Sports Park.

Q16. What is the urban design code of the Promenade?

A16. The Promenade adheres to the Sports Boulevard’s urban design code, inspired by Salmani architecture.

Q17. What is the significance of the Arts Tower’s design?

A17. The Arts Tower’s colorful geometric panels interact with sunlight to create mesmerizing reflections, making it a distinctive landmark.

Q18. How does the Sports Boulevard project enhance Riyadh’s livability?

A18. The project offers world-class sports and recreational facilities, fostering a vibrant community and encouraging active lifestyles.

Q19. What are the next destinations under construction?

A19. Ongoing construction includes destinations after the Promenade, the Urban Wadi Destination, the King Abdulaziz Road Underpass, and the Abi Bakr Al-Siddiq Road Underpass.

Q20. Where can visitors find more information about the Sports Boulevard project?

A20. Visitors can find more information at the official Sports Boulevard website: www.SportsBoulevard.sa.


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